Fandifi Launches Website to Enhance Inbound Marketing

Table of Contents

NEWS RELEASE

Vancouver, British Columbia – January 30, 2022 – Fandifi Technology Corp. (CSE: FDM) (OTC: FDMSF) (FRANKFURT: TQ4) (“Fandifi” or the “Company”), is excited to announce the launch of its new website, which is designed to focus on an inbound marketing campaign using search intent-driven content. The new website is aimed at helping Fandifi rank itself better with SEO, providing its customers with the best possible online experience.

The new website has been optimized to provide a seamless user experience, with a clean and modern design that makes it easy to navigate. The website’s content is organized for search engines and is tailored to match the search intent of the users. This will enable Fandifi to better engage with its target audience and provide them with the information they need in a timely and relevant manner regarding their favourite types of Fandifi’d content.

“We are excited to launch our new website, which is a major step forward for Fandifi’s marketing efforts. Our goal is to provide fans with the best possible online experience, and this new website is a key part of our strategy to achieve that,” said David Vinokurov, CEO of Fandifi. “We believe that by focusing on inbound marketing and search intent-driven content, we will be able to better connect with our target audience and drive more viewership to the content on our platform as part of our organic marketing efforts”

Fandifi’s new website is now live and can be accessed at www.fandifi2.wpengine.com

Beta Launch Update      

Further to the launch of the Fandifi Beta on November 7, 2022, the Company has undertaken a comprehensive design update to its fan engagement platform.

“Since we went live with the platform, we’ve had lots of positive feedback from a significant amount of end users, content creators and numerous amateur and professional organizations both in the Esports and Sports industries.  Those identified items had been put immediately back to our team to streamline the fan and content creator experience.   Our UX and UI improvements underway are cornerstones of our scaling plans and thus imperative to providing a platform that’s easily scalable with maximum user retention,” states David Vinokurov.

“We’ve identified additional features which will impact user retention and amplify the network effect engineered into the platform. These new features and functions will be addressed in future build outs. The new design will be rolled out in February so we can continue our growth marketing efforts.  Our ongoing discussions with content creators have been progressing well. We’ve been discussing white label build outs, custom integrations and joint marketing efforts.  The new website and improved user experience are a small component of the overall vision.  Our strength in systems integrations is an asset that leaves me confident in our success both for our organic efforts and key partnerships,” concludes Mr. Vinokurov

About Fandifi Technology Corp.

Fandifi is a crowd based and system generated prediction fan engagement platform. The Fandifi platform runs on associated neural networks tailor-made for content creators to increase gamification of their content and enable fan engagement within their communities regardless of the form of distribution. Whether Esports, Sports or any type of broadcast or streamed content, Fandifi is revolutionizing the way fans interact with their favourite content.

For additional Information:

Investor Relations

Email: info@fandifi.com

Phone +1 604 256 6990

DISCLAIMER:

Certain statements made herein may contain forward-looking information within the meaning of the applicable Canadian securities laws (“forward looking statements”). Often, but not always, forward-looking statements can be identified by the use of words such as “plans”, “expects”, “budgets”, “scheduled”, “estimates”, “forecasts”, “intends”, “anticipates”, or “believes” or the negatives or thereof. Forward-looking statements by their nature are based on assumptions and involve known and unknown risks, uncertainties and other factors which may cause the actual results to be materially different from those expressed or implied by the forward-looking statements. We have made certain assumptions, which our management believes to be reasonable, about the forward-looking statements and the ongoing performance advantages of the Company’s platform in comparison with existing or future competitive offerings, and the future growth of the market in which we compete. However, we can provide no assurance that the forward-looking statements will prove to be accurate. Furthermore, should one or more of the risks, uncertainties or other factors materialize, or should underlying assumptions prove incorrect, actual results may vary materially from those described in forward-looking statements. Accordingly, you should not place undue reliance on the forward-looking statements or information contained herein. Important additional information identifying risks and uncertainties and other factors is contained in the section entitled “Risk and Uncertainties” in the Company’s most recent Management Discussion and Analysis filed on SEDAR.

Except as required by law, we do not intend to update forward-looking statements whether as a result of new information, future events or otherwise.

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